Stoners have always used fashion as a form of self-expression. As the Cannabis and fashion industries increasingly intertwine, these three designers are on the cutting edge of the cultural evolution.
Mars grew up in NorCal always wanting his own brand — a dream that ultimately came true in 2016 when he learned how to screenprint, sew and do graphic design. He would travel all around California, going between the Bay and LA to find premium fabrics for his pieces. Mars ended up making the move to LA four years ago and launched the Mars Hype brand there in 2022. He connects with each buyer to create a “one of none” piece that is custom-made for them and collaborates with brands on limited-release clothing capsules. Mars also recently dropped a lineup of accessories to pair with his apparel including heady towels, space bags and dab mats. Some of his favorite pieces to date have been made for Berner and Chris Brown’s 11:11 album release, and he says he’s driven to “create things that last and where people can connect with each other like Mary Jane does for all of us in this community.” Mars’ pieces are truly out of this world and available exclusively through his Instagram accounts.
Lucid Society Designs
Gretchen, a mother of two out in Humboldt County, has always been a creative artist but started Lucid Society Designs back in 2020. Ice-dyeing is done by covering an item of clothing with ice and sprinkling dye powder across it — the pattern will be determined by the way dye molecules spread as the ice melts and no two pieces will ever be identical. “My friend was trying to come up with something different and fun for their friend’s daughter’s birthday, and I said to let me dye something for her,” she shares with us regarding the ice-dyeing origins. “They both were in the glass-blowing community and between that friend and my significant other who works in Cannabis, things quickly took off making customs for people in both industries.” She also enjoys collaborating with other creators and brands to support the community and recently started doing ice dye events and teaching parties to share her knowledge. These pieces may be made with ice but they certainly bring the heat! Her designs can be found on her Instagram page.
Marissa aka FABS is based out of St. Louis — creating “FABstract” designs donned with bright colors and popping patterns. She has a bachelor’s degree in fine art and now works as a freelance graphic artist with her own clothing brand telling us, “Being a ‘90s kid, I grew up playing on computers. Combining that with my lifelong love of creating, going into graphic design as a career was an easy choice.” Marissa is most inspired by colorful, patterned work and contemporary, abstract fine art. She says she much prefers shapes and colors to people and things and to quote Russian artist Wassily Kandinsky: “Objects damage pictures.” Some of her favorite projects she’s ever done have been via Grassroots California — creating capsule collections and custom pieces for musicians from Jerry Garcia and Janis Joplin to artists like Alex Grey and Chris Dyer — as well as shoe designs for her own brand FAB. You can find her work on her Instagram page as well as on Etsy, Threadless and Society6.